Margaritas Mexican Restaurant & Watering Hole
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Success!
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Recent Franchisor Updates and News
Casual Mexican Dining at its Most Authentic, Delicious and Profitable
People are traveling less today, but still looking for that authentic travel experience. Welcome to Tio Juan’s Margaritas Mexican Restaurant and Watering Hole – The Most Exciting Mexican Restaurant North of Guadalajara!
Founder John Pelletier summarizes the Margarita’s experience this way: “Margaritas Mexican Restaurants are as close as you’ll come to vacationing south of the border, without getting on a plane.” Already known as the coolest place in town throughout New England for almost 24 years, Margaritas Mexican Restaurant is now offering entrepreneurs an opportunity to serve up the world’s best margarita!
It’s family place, it’s a bar, it’s a fun, casual hang out with great authentic food. Customers of all ages enjoy the entertaining and authentic Mexican atmosphere: rich flavors, traditional dishes, color, food, art, music and the best margaritas you’ve ever tasted.
Since its founding in 1986, Margaritas has grown to 19 locations in Massachusetts, New Hampshire, Maine and Connecticut. Offering authentic, made from scratch Mexican cuisine, each Margaritas restaurant is also a gallery of hand-crafted Mexican artwork. Margaritas’ success in the casual dining restaurant industry is built on simple principles:
Margaritas has outpaced competitors in the casual dining segment, demonstrating solid unit-level economics fueled by a $2.3 million average unit sales volume, a beverage-to-food sales ratio of 45 percent and a 21.6 percent EBITDAR, among the highest in the full service casual dining industry.
Margaritas Mexican Restaurants specialize in converting existing restaurants. This method keeps building costs down and ensures that each unit will be will be unique in design and layout. New unit builds are also an option. Our expansion plans focus on multi-unit development agreements, which can include restaurant conversions.
Franchisees enjoy tremendous support for their multi-unit development.
Beyond menu, drink and décor selection, franchisee support includes:
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Marketing: Menus, direct mail programs, promotional materials
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Purchasing: How to set up the optimal distribution system based on national purchasing program
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Real Estate: We advise and counsel on site selection, development, design and construction
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Training: Management and new restaurant training, workshops and seminars, annual meeting
The extensive training for the franchisee’s operating principal and management team puts you on-the-job and ensures you will understand every aspect of running your Tio Juan’s Margaritas Franchise effectively.
In addition, we assign a New Restaurant Opening team to help you hire and train managers and staff. A Franchise Business Consultant (FBC) will also be on hand to help you through the first several days of your grand opening. The FBC continues to support you in optimizing profits and opening new locations.
Many prime locations are available, including international opportunities. Our ideal franchisee candidate has knowledge of the local community and regulations, experience with real estate, labor and distribution issues, and a dedication to high standards and excellent service.
If you are steadfastly committed to quality control and have the ambition to succeed, you’ll want to learn more about franchise opportunities with Tio Juan’s Margaritas Mexican Restaurant and Watering Hole. Click “Contact Me.”
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Opens with: Adobe Acrobat
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Total Investment
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Minimum
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$1,182,000 |
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Maximum
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$1,454,000 |
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Min Cash Requirement
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$2,500,000 |
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Min Net Worth Requirement
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$3,000,000 |
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Royalty %
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4% of your Gross Sales for each Fiscal Period. |
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Marketing %
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Up to 4% of Gross Sales for each Fiscal Period. Your current advertising obligation is to spend 2% of gross sales on local marketing. |
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Franchise Fee
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$30,000 |
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Number of Open Units
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19 Corporate Units |
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Year Began Franchising
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2009 |
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