Valpak Franchise A Direct Marketing Franchise Opportunity
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Valpak


The Valpak® Franchise Opportunity: Poised for Growth

What do you get when you combine an upward swing in coupon use nationwide, exceptionally high brand awareness, and outstanding satisfaction results? You get the Valpak® franchise opportunity, the pioneer and leader in direct mail advertising franchises.

Consumers redeemed 23% more coupons in 2009 than in 2008, according to NCH Marketing Services1. A Nielsen study showed that higher income households tended to be more frequent users of coupons2. In that study, the highest income households ($100,000 and up) drove coupon growth in 2009.

These trends, along with Valpak’s 92% consumer brand awareness and low start-up costs, mean the Valpak opportunity is right for today’s motivated entrepreneur. 

"I had the opportunity to look into several other direct mail franchises and I liked the Valpak model the best...I wanted to have the ability to develop a sales force and derive my earnings off of their efforts and develop a business which is an asset that continues to grow in value..."
Dave Ireland
Valpak of Maryland, Rockville, MD and Valpak of Charlotte, NC

A Simplified Franchise Opportunity

The beauty of the Valpak franchise opportunity is that there is no inventory, no mailing lists to maintain, and no royalties. Valpak handles all of the ad design, production & mailing so you can concentrate on helping your advertisers make the most of their marketing budgets.

We use cutting edge research and best practices to design effective offers. We identify and “mass target” desirable households. Our streamlined printing and distribution center means timely and efficient mailings from our brand new 440,000 square foot state-of-the-art manufacturing center.

We do all that so franchise owners can focus on the business of growing the business within their exclusive territory.

“What amazed me as we did our due diligence on the company was just how much support this company gives you as a business owner.”
Scott Farkas, Valpak of Omaha & The Texas Panhandle

Franchisee benefits:

  • 5 different revenue streams
  • Extensive training & field support
  • 40+ years of operations
  • Suite of Digital advertising products
  • Marketing partnerships with national television brands – CBS, HGTV, The Food Network and more

“The sales tools, marketing material, training and overall support that the Valpak team offers is truly excellent. They use best business practices in everything they do.”
Adrian Spitzer, Valpak of Ottawa

Recognition

  • Franchise Business Review Top 50 Franchise
  • # 179 on Entrepreneur Magazine’s Franchise 500 – and Best in Category
  • AllBusiness.com Franchise All-Stars - #30 of 300
  • Franchise4Vets - Top 50 Franchises for Veterans

If you qualify for the VetFran Program sponsored by the International Franchise Association, Valpak will reduce the Franchise Fee by 20% to $1,600 for an operating franchise or $2,000 for a dormant franchise.

We are looking for people who want a full-time, hands-on opportunity. If you are a sales-oriented person, like working with people and helping fellow small business owners grow their businessand supporting the community, the Valpak franchise opportunity may be for you.

Click “Contact Me” to have a Valpak franchise representative contact you about your interest in owning a Valpak franchise.

1 NCH Marketing Services, Inc., 2010, Topline Coupon Facts Report  
2 The Nielsen Company, 2010, "The Coupon Comeback"


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The content on this website is advertisement of franchise opportunities. This website and the franchise sales information on this site DO NOT CONSTITUTE AN OFFER to sell a franchise. The offer of a franchise can only be made through the delivery of a Franchise Disclosure Document (FDD) by the Franchisor. Certain states require that the Franchsior register the FDD in those states. The communications on this website are not directed by us to the residents of any of those states. Moreover, we will not advertise franchises in those states until the Franchisor has registered the franchise (or obtained an applicable exemption from registration). Featured Franchisors will deliver the Franchise Disclosure Documents to the prospective franchisee(s) in compliance with the applicable law.


Total Investment

Minimum
$95,200
Maximum
$120,800

Min Cash Requirement

$75,000

Min Net Worth Requirement

$150,000

Royalty %

No Royalties: This is a Wholesale Cost/Retail Sales Model. See FDD.

Marketing %

Dealers Assn Promotion Fee: $.160 /Advertising Insert (max.10 mailings/1,000 addresses/ Mailing. In 2011 this fee is expected to be $.120/1000.

Franchise Fee

Franchise Fee: $2,000 Territory Acquisition Fee: depends on territory size;not less than $25,000.

Number of Open Units

173

Year Began Franchising

1986

Owner Operated Required

Yes or by a manager approved by Valpak

Have more questions? We'd be happy to answer them. Please fill out the form below and we will get back to you shortly with our detailed information packet.









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