In a business-to-business or B2B franchise, your clients are other entrepreneurs, business owners and managers, rather than consumers and the general public.
You will be providing products or services, such as accounting, secretarial, cleaning, computer or staffing support, to other businesses.
Business-to-business operations generally follow an 8-to-6 schedule, but can be flexible, and may require you to be available after hours. Benefits include the opportunity for steady monthly income, and long-term clients with contracts that renew automatically.
Who will be successful in a B2B franchise? Someone who doesn't want to sit at a desk all day, likes outside sales, and enjoys networking. If you are not comfortable with the sales process – setting appointments, making presentations, follow up, closing the deal – there are resources available to help you learn.
You may have fewer customers, but higher average sales per customer. Once you build your business, and have an established customer base, you may be able to work only a few hours a day.
